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Gain insights into your UX without running a single survey
Get real-time insights into the user experience with emotion analytics and tailor your content and apps to resonate with users.
Make confident product decisions with clear user insights
Kouo quantifies user experiences from wearables data so you can easily measure and understand the drivers of behaviours that are affecting your product metrics.
Track User Experiences in Real Time
Measure real-time emotional responses as users interact with your product and gain vital insights without interrupting experiences or introducing bias with surveys and feedback forms.
Connect UX Data and Product Metrics
Easily connect quantitative user emotion data to your product metrics to get a clear view of how your experiences and product updates drive positive changes in engagement, retention or conversion.
Drive Better User Engagement
Get a dynamic view of your users’ preferences, cohort them easily according to emotional reactions to content and respond to their needs with more accurate personalisations, delivering more value with every interaction.
User experiences define product success, but traditional surveys and analytics can’t capture the complete user experience. Kouo bridges this gap with seamless emotional insights essential for crafting engaging and valuable products.
Enable seamless collaboration
Kouo streamlines the workflows of your teams, offering powerful insights and a unified understanding of user experiences.
Increase user satisfaction
Identify user pain points and delights efficiently and develop more user-centric features to enhance engagement. Test faster, create better targeted iterations, predict market reception using emotional insights and create more effect product launches and strategies.
Streamline research for effective outcomes
Track emotional responses to products and gain key insights into user experiences immediately. Deepen your understanding of user needs & motivations, enhance remote testing with emotional data, and make design decisions with predictive insights.
Foster genuine connections
Create more resonant marketing campaigns and content, predict market reception during soft launches, and develop smarter launch strategies with insights into user emotion. Align your marketing efforts with your users’ actual needs, improving brand perception.
Get quantified user motivation insights
Gain a rich understanding of your users and make more informed decisions using quantified emotional insights for user feedback. With it, you can refine commercial strategies, improve sales predictions, fine-tune segmentation and optimise pricing.
Gain the insights you need. Faster
Get to the heart of user experiences with Kouo’s real-time emotion analytics and get clear product and user insights in minutes.
Understand the drivers of user behaviour
Leverage live emotional insights for automated user emotion analytics and pinpoint key experiences driving conversion, engagement and retention.
Emotion Heatmaps
Access clear user insights with a heatmap of user reactions to every part of your product.
Content Analysis
Track how emotional responses to content change over time.
Product Insights
Understand how user trends affect metrics and know how to improve them.
Build effective engagement strategies
Identify the emotions that drive open rates in your segments and create push notification campaigns using those emotional triggers.
Emotion-Responsive Notifications
Know the ideal moments to deliver notifications to your users based on their preferences and readiness.
Intelligent Recommendations
Understand what content works and when for your users and improve personalisation.
Granular Engagement Insights
Understand the impact of push notifications and identify key trends in engagement.
See what industry leaders say about Kouo
People have strong emotional responses to products and those are the products that stick. With Kouo you have this ability where as a product manager you can see these responses instantly. People’s reactions are made visible, you already track what they do in your product so you can start connecting the dots.
This is a new class of data being provided to an industry (product analytics) that has been stuck with the same data for over a decade.
Kouo is giving us insights we wouldn’t otherwise have. Our product is now metrics and data-driven. It’s matched with the drivers of retention and given us the link to monetisation. We would not have tried to optimise the content beyond our own subjective judgment.
Take a look at our latest case studies and articles
Gain insights into your UX without running a single survey
Book a short demo to find out how Kouo can help you understand your users faster.