Identify the emotional states that drive acquisition
Know the optimal emotional states for users to download your app and the types of content that lead to successful onboarding.
Know when to convert your users to a premium plan
Understand the impact of content that drivers purchase and improve conversion rates by optimising user flows.
Understand how your content affects engagement
Analyse the performance of your content over time and identify the experiences that drive customer engagement.
Create better relationships with your users
Understand the emotional states driving customer loyalty and the content that elevates loyalty to maximise retention.
See what industry leaders say about Kouo
This is a new class of data being provided to an industry (product analytics) that has been stuck with the same data for over a decade.
Kouo is giving us insights we wouldn’t otherwise have. Our product is now metrics and data-driven. It’s matched with the drivers of retention and given us the link to monetisation. We would not have tried to optimise the content beyond our own subjective judgment.